Another way for advertisers to get their message out to the public is to have preprinted advertising slicks inserted into the publications. This is often a method used by advertisers who receive preprinted advertising materials from a national or regional office or in the case of an advertiser who is having flyers printed up and wants a method of distribution.
Inserts must still meet ad copy restrictions, therefore a copy or a proof copy of the insert must be provided when placing an order. Inserts must be prepaid before going in the newspaper. Advertisers can select the areas they wish to cover, within reason. See the Coverage Area page or call the office for more information about placing inserts in the publications.
The rate for inserts that are 8.5 by 11 inches or smaller and less than one ounce in weight and submitted by local advertisers are: less than 5000 pieces, 4.2¢ per piece and 5000 pieces or more, 3.8¢ per piece. Please note that printing, folding, overweight, secure disposal, verification paperwork and other productions items are available at an additional charge. Please call the office for quotes on the additional charges.
Due to additional processing required, advertising agencies pay a rate of $49.50 per thousand inserts of 8.5×11 inches or smaller and less than one ounce in weight due.